Monoprix Msheireb to offer an exclusive SMART customer experience
Doha, 3 April 2019: Msheireb Downtown Doha, the smartest and most sustainable fully-built city district in the world and Qatar’s destination for leisure, living and business, will be home to the first Monoprix in Qatar with the SMART Retail Solution. The announcement was made, last Monday, during an agreement Signing Ceremony between Msheireb Properties, the developer of Msheireb Downtown Doha (MDD), and Ali Bin Ali Holding, one of the largest conglomerates in Qatar and the owner of the Monoprix franchise in the country.
The signing was also attended by Mr Sébastien Farhat, the Regional General Manager of Monoprix.
To be situated at the soon-to-open Galleria mall, Monoprix will launch for the first time in the region one of the most advanced retail software solutions for an enhanced customer service. In addition to this, the store will provide its famous Concierge and the Shop & Go concepts, making the shopping experience for residents and visitors of MDD more convenient and comfortable.
Monoprix Msheireb will offer an extensive organic range of 12,000 items sourced internationally, as well as a new dine-in Qatari-food concept, sushi bar and pasta & pizza corner. The hypermarket will continue to support local initiatives and stock all local Qatari made products.
Commenting on this strategic agreement, Mr Ali Al-Kuwari, Acting CEO of Msheireb Properties, said: “Since its inception, Msheireb Downtown Doha is set to revive the city centre of Doha in the smartest and most sustainable way. We are proud that we have succeeded to work with local and international partners to ensure that all the services provided across the city centre development are in alignment with our promise to our residents and visitors. Today’s agreement guarantees an exclusive smart and convenient experience offered by one the best retail brand in the industry.”
“We are very happy with this partnership, and I would like to thank the Ali Bin Ali Group for their support and their keenness on offering top-of-the-line services to Msheireb Downtown Doha,” he added.
Nabeel Ali Bin Ali, Vice-Chairman and EVP of Ali Bin Ali Holding, commented: “As a Group, we seek out partnerships that complement our long-standing reputation and help us enrich the local market. Msheireb Downtown Doha’s infrastructure, its vision and the services, make it the most suitable platform for us to introduce our retail software solution exclusively at Monoprix Msheireb, our new store that will be servicing the new heart of Doha. We are very excited, and we look forward to the launch.”
Founded in 1932, Monoprix is a renowned French brand offering the best of food retailing along with clothing, household items, perfumes, gift items and more. The French retail chain currently has two other stores in Qatar – West Bay and Doha Festival City.