Qatar PR Network, Online Press Release from qatar and Doha city
 
Interiors & House making(Home, Furniture and Interiors)
Filter PR by
  
SOUQ.com leads the way for online grocery shopping in the Middle East by launching ‘SOUQ Superstore'
 
SOUQ.com leads the way for online grocery shopping in the Middle East by launching ‘SOUQ Superstore'

Faster online grocery shopping adoption to accelerate e-commerce growth in MENA region

Dubai, UAE, November 14, 2016:  With grocery shopping making deeper inroads into e-commerce globally, SOUQ.com, the largest retail and online marketplace platform in the region, is pleased to announce the launch of ‘SOUQ Superstore’ on its platform.  SOUQ Superstore, an online hypermarket, is set to make monthly grocery shopping easier by providing  household items at the most competitive pricing - helping consumers save money as well as eliminating the pain point of carrying heavy load of grocery purchases from supermarkets. 

SOUQ Superstore offers a huge assortment of products within six sub-categories; Food & Grocery, Health & Beauty, Household Needs, Pet care, Nutrition & Supplement and Baby Care & Food. In addition, there will also be curated stores within the ‘SOUQ Superstore’ including an organic food corner, chocolate shop and ‘food of the world’, available for delivery to all customers across the UAE, Egypt and KSA. 

This exciting new launch compliments SOUQ.com’s recent investment in InstaShop- as part of its drive to provide a world-class online shopping experience to customers. While InstaShop allows users to access their nearby grocery store directly through their mobile app with delivery straight to their door in no time, SOUQ Superstore is well suited for consumers looking to stock-up on  household items ensuring they never run out of essentials. SOUQ Superstore will feature the largest range of products from the popular global FMCG brands such as P&G, Nestle, PepsiCo, Unilever, Henkel, Reckitt Benckiser, Mars, L'Oréal, Johnson & Johnson, Nivea and many more. 

SOUQ.com launches SOUQ Superstore at a time of enormous global growth in online grocery shopping with up to 34% of online shoppers expected to buy groceries online this year versus 21% in 2015, according to recent Morgan Stanley Research. By adding this crucial category to their web-store offering, SOUQ.com has taken a huge step closer towards completing the purchase cart of a consumer on SOUQ.com and becoming a one stop shop for the region’s online shoppers.

Ronaldo Mouchawar, CO-Founder & CEO, SOUQ.com, comments: “With SOUQ Superstore offering convenience, greater information, reviews, enhanced customization and unlimited product selection at their fingertips, we are confident of a significant level of consumer adoption here in the Middle East. It’s an exciting time to launch such a category as our digitally savvy consumers in the market are leading the online shopping trend and we are experiencing exponential growth in m-commerce. By leading with innovative solutions we are set to change the way consumers shop and eat today.”

Tina Chikhani Nader, Shopper & Customer Marketing Director-Gulf, Unilever explains, “E-commerce for FMCG products is poised for a period of growth.  Our objective is to make sure that Unilever do not miss out on that growth opportunities. We want to be where the consumer is going, and will keep a keen eye on how this area develops in the near future”.
Omar Farid, President, Middle East and North Africa, at PepsiCo, comments: “PepsiCo is delighted that our consumers will now be able to shop on SOUQ.com and buy products from our broad portfolio which includes Quaker oats, Pepsi-Cola and Lays products. E-commerce is a business megatrend globally and one we recognize as a priority at the regional level in MENA. As the demand from our consumers to shop online continues to rise with the adoption of digital technology, we must adapt to these changing trends. As PepsiCo broadens its portfolio of foods, beverages and nutrition products, having an online retail partner like SOUQ.com helps us to scale the access our consumers have to great-tasting, delightful and nutritious options.”  
Michelle Hirst, Strategy and PMO Lead - Gulf at Mars adds, “At Mars we realise that today’s consumers are looking for convenience and special offers.  We are really excited to be partnering with SOUQ.com, bringing our chocolate and pet food products directly to the doors of our consumers in a fast and effective way”. 

Posted by : Qatar and Doha City PR Network Editorial Team
Viewed 195261 times
PR Category : Home, Furniture and Interiors
Posted on : Monday, November 14, 2016  6:16:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of QatarPRNetwork.com.
Previous Story : Downy Reveals its Lavish Scent-sational Journey with New Uns...
Next Story : IKEA celebrates 25 years in UAE
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Make Beauty Fun: Embrace Your Unique Charm and Creativity [2635-Views]
GEMS Students, Parents and Teachers Celebrate Another Year of Excellent A-level Results [2170-Views]
Aviation and Morocco Earthquake Relief Efforts [1919-Views]
Own Your Magic! Elevate the Every Day to Magic with Spring/Summer Make-up by Catrice [1295-Views]
Xiaomi Announces Global launch of Xiaomi 13T Series [1176-Views]
Ooredoo Named Strategic Partner for Expo 2023 Doha [1121-Views]
Parsons Wins $52M Public Works Authority Contract In Qatar [1092-Views]
International Luxury Group Makes a Mark at the 42nd Hong Kong Watch & Clock Fair [931-Views]
Doha Festival City Unveils Back-To-School Collections [715-Views]
Ooredoo Group Joins the IoT World Alliance to Drive IoT Connectivity and Collaboration [662-Views]
WCM-Q's New Cohort of future Doctors Don White Coats for First Time [624-Views]
Dukhan Bank Announces Five Winners to Receive 100,000 DAwards each in 1st Draw of Credit Card Spend ... [528-Views]
CMU-Q Officially Welcomes Class of 2027 [523-Views]
Students Explore the Role of Physics in Medicine at Joint WCM-Q and TAMUQ Program [461-Views]
Carnegie Mellon Qatar Students Win Top Foodtech Idea for Printing Vegetables [439-Views]
Carnegie Mellon Qatar Welcomes Seven New Faculty Members [422-Views]
Qatar Sports Investments (QSI) and Damm reach historic agreement for acquisition of World Padel Tou... [417-Views]
Qatar Airways Ramps Up Excitement for Expo 2023 Doha [409-Views]
QRDI Council Launches Three New Innovation Opportunities in Partnership with MATAR to Address Critic... [404-Views]
Burgan Bank Issues Visa x-change Prepaid Card [399-Views]
 
RSS Facebook Twitter LinkedDin QatarPRNetwork.com on Instagram
 
Top Sections
 
Top Stories