- To celebrate fashion and beauty and its host of retailers, Festival City will mark the month of November with an exclusive Fashion Festival featuring 18 fashion shows.
- Between 4th - 20th November, and for three consecutive weekends, Doha Festival City’s centre court will be transformed into a runway, showcasing an array of the Mall’s exclusive retailers and latest collections.
Doha, Qatar – 06, November 2021: Doha Festival City, Qatar's one and only choice for shopping, dining, and entertainment, will host a unique Fashion Festival this November. The stage will be set for its myriad of fashion retailers spanning women’s,men’s and kids’, offering them the platform to showcase their latest Fall/Winter collections available in Qatar to fashion lovers and shoppers at the Mall.
Each Thursday,Friday and Saturday, between 4th and 20th November, Doha Festival City will host three consecutive shows starting at 7pm, 7:30pm and 8pm at the Centre Court on the ground floor.
As part of Doha Festival City’s commitment to offering engaging experiences, the Fashion Festival will invite guests to immerse themselves into the heart of the fashion and beauty industry, and explore the latest collections currently on display from local and global retailers at the Mall.
All of Doha Festival City’ customers will be able to watch the shows live streamed online, and see recaps on digital screens available throughout the Mall. Guests can also sit and enjoy the show (with limited seated capacity). A selection of retailers will also showcase their Fall/Winter collections in fashion pods located in several areas across the Mall.
Featuring a line-up of 18 fashion shows, centered around bridal wear, evening wear, sports wear and casual wear collections, the fashion festival will encompass a number of parades.
On Thursday, 4th November, guests can revel in the Mall’s exclusive bridal collection, featuring Aura luxury evening and wedding dresses brand at the 7pm show. Alma Nova Bridal Boutique will present its latest collection during the 7:30pm show. The grand finale of the day will feature AVA at 8pm, a brand that caters to glamour outfits that fit any occasion, day and night.
On Friday, 5th November, the stage will be set for Monsoon Apparel as well as for kids premium fashion brands including Salam Kido, high end children apparel; and Mothercare, the premier global retailer in the mother, baby and children's market.
Shows on Saturday, 6th November, will star UK-based online fashion retailer, Boohoo brands with the celebrated British retailer Debenhams, as well as George W Davis brand from UK.
On Thursday, 11th November, parades will be dedicated to renowned sports brands including NBA, the global premier source for NBA Clothing and gear; Go Sport, the largest and leading sports chain store, wrapping up the evening with Fila sportswear.
Shows on Friday 12th November will feature the latest winter clothing collections with LC Waikiki, trendy clothes for all family members at affordable prices; as well as MAX, global fast fashion brand and Napapijri, the Italian premium casual-wear brand.
While shows on Saturday, 13th November, will showcase unisex premium fashion brands including American Eagle; Scotch & Soda, Dutch fashion retail brand and Armani Exchange, men's and women's brand for clothing and accessories.
The third week of the show will shed light on exotic women fashion with By Nour Couture, the women much-loved brand; as well as Verona, modern Islamic clothing, kicking off on Thursday 18th November. Fouad Sarkis, designer to the stars, will close the day with its latest collection.
Keeping up with the exotic women fashion theme, Friday 19th November will feature Hera for women's clothing and List Roma, Italian clothing store. Ciragan Dantel, the celebrated Turkish brand for luxury dresses will wrap-up the fashion day showcasing stunning dresses as a show finale.
The last day of the shows will conclude with the latest collections of high-end fashion retailer Harvey Nichols, shedding light on its exclusive women and men collections through three dedicated fashion shows on Saturday 20th November.
The iconic British makeup brand Charlotte Tilbury will be the official makeup sponsor of the shows for the first two weeks. MAC, world renowned beauty and makeup products brand, will sponsor the last week of the Fashion Festival. Maison de Joelle, Doha Festival City’s lavish haven of beauty and another official Fashion Festival partner, will offer splendid makeup throughout the shows of the Fashion Festival with Cuts and Colours taking care of the kids’ hair style, and 1847 salon creating unique hair styling for the models during the Festival.
Doha Festival City’s favourite tea-and-desserts spot, glamorous L’Eto Café, will be the Festival’s catering partner, offering mouth-watering canapes and delicious drinks to the guests.
Robert Hall, Doha Festival City’s General Manager, said: “This November, Festival City will transform into a runway featuring the latest collections of worldwide celebrated brands. We look forward to this exciting fashion festival, and to offer our guests unique experience and memorable moments”.
Doha Festival City opening hours are Saturday to Wednesday from 10am to 10 pm, and Thursday to Friday from 10am to 11pm. In line with the preventative measures set out by the authorities, Doha Festival City has introduced stringent health and safety measures throughout the mall for its staff and visitors. This includes a thorough mall disinfection treatment on a weekly basis, robust cleaning, and sanitization operations during mall trading hours, 127 hand sanitizing stations installed in the areas that have commonly touched surfaces.